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Tactic 64 of 99

The Foot-in-the-Mouth

Ask how they are, and they’ll find it harder to say no.

What it is

Before asking a favor, you ask “How are you feeling today?” and wait for an answer. Once someone says “Fine, thanks,” they’re in a friendly conversation, and saying no feels rude. Daniel Howard tested this in 1990. People who were asked how they felt, and answered, were more likely to agree to a request afterward.

Spot it

A stranger or salesperson asks how you are and waits for the answer. Friendly small talk that heads straight to a request.

Counter it

Answer warmly and briefly, then decide on the request as if the chat never happened. “I’m good, thanks. I’m not signing up today.”

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